Welcome! I help products and brands grow by defining clear positioning, building thoughtful go-to-market strategies, and translating product value into brand narratives that connect with audiences and drive results.

I’m Tobi Korth Perez, a Los Angeles–based brand and product and brand marketer with over a decade of experience across start-ups, corporate environments, and non-profits. My work focuses on building brands with integrity, crafting strategies that resonate, and bringing ideas to life through thoughtful execution. I hold a Master’s in Public Policy and Affairs from Pepperdine University, an MBA from the University of Arizona, and a certificate in Digital Media & Marketing from Duke University.